About Us

Your Trusted Investment Partner

Guul Group a leading investment promotion, facilitation and advisory firm for businesses targeting emerging markets We deliver critical local intelligence, strategic insights, and trusted networks to help investors succeed across high-growth sectors like mining, energy, and infrastructure. Our record of success gives you the confidence to invest and expand in Africa’s dynamic markets.

Driving Trade and Investment Success

With over $100 million facilitated in investments, Guul Group supports investors across the full project lifecycle, from early-stage market research to deal structuring and execution. We specialise in identifying real opportunities, assessing risks, and building high-value partnerships that accelerate growth and maximise returns.

Global Expertise, Local Execution

Our global advisory board, made up of senior public and private sector experts, gives clients unrivalled access to emerging market intelligence. Through bespoke strategies, we help businesses navigate regulatory landscapes, forge trusted relationships, and create sustainable, scalable impact. Guul Group has organised, co-hosted and partnered in major investment forums across the UK, UAE, West Africa, Central Africa, and East Africa, actively shaping the future of investment into Africa.